Hi! I'm Lena.

My Philosophy

Meet people where they are. Have empathy while holding boundaries. Encourage communication and connection. Create a space of psychological safety so that the team feels free to speak their mind without retribution.

Creating the environment, the systems, the connecting thread amongst the team — that's what brings me joy. The reward isn't the title or award or praise. It's the ability to support a team's creative ideas through the forge that is production and out into the world, its essence intact and the team fulfilled, not burnt out.

By the Numbers

Background

I've always loved a good challenge. A Neuroscience degree led me to a spinal regeneration lab; curiosity led me to a rural village in Tanzania for a year of volunteering; ambition led me to manage the digital presence of over 100 small businesses simultaneously. From there: Meta, DressX, Emerge, and five years producing games in UGC platforms that people actually play.

I've worked for small businesses, startups, non-profits, big retail brands, and indie studios. I've scaled teams from 6 to over 40 and rightsized the processes and organizational structure along the way — because a team of 40 needs different systems than a team of 6, and knowing the difference matters.

For over 12 years I've honed my abilities in creative project management, client management, and emerging technologies. I spent the last 5 years in UGC gaming producing 20+ games across Horizon Worlds, Roblox, and new hardware platforms like Emerge's Wave-1.

When I'm Not Working